Business & Intellectual Property Protect Your Idea
(English,Paperback)
By Anurag K Agarwal (Author) By Penguin Random House India (Publication)
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Book Details
Binding :Paperback
Publication Date : 2013
ISBN :9788184001402
Language :English
Rack No. :KOL/135/2/125
Pages :167
Publisher :Penguin Random House India
Description
About the Book: Business and Intellectual Property - Protect Your Ideas Iim Ahmedabad This book is part of a series of business books aimed at corporate executives, from IIM, Ahmedabad. These books are not written for academic purposes or for experts in the field. Instead, this series of books, from the faculty of IIM, aim to help executives remain up-to-date on several topics that are relevant to their fields. Business and Intellectual Property: Protect Your Ideas explains the concept of Intellectual Property (IP), the laws that have been enacted to protect it and many ways in which big business organizations use and protect IP. The book discusses the