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Business Communication For Managers

(English,Paperback)

By Payal Mehra (Author)   By  Pearson Education Limited  (Publication)

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Book Details
Binding :Paperback
Publication Date : 2017
ISBN :9789332576643
Language :English
Rack No. :KOL/76/5/34
Pages :404
Publisher :Pearson Education Limited

Description

About the Book: Business Communication For Managers Communnication has evolved over the years. Face-to-face interactions of the past have given way to technology-driven channels of communication in present times. Communication audit, crisis communication, financial communication, communication beyond boundaries, and corporate communication are the new buzzwords in the language of business. The seond edition of Business Communication for Managers, aimed at all MBA students, begins by briefly analysing the various theories of communication. It demonstrates methods of effective communication through examples, real-life scenarios, and role-plays. It adopts a multi-dimensional and integrative approach to solve communication dilemmas at the workplace and touches upon the thoughts related to attention, perception, empathy,

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