Business Communications Essentials 4/E
(English,Paperback)
By Courtland L Bovee (Author) By Pearson Education Limited (Publication)
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Book Details
Binding :Paperback
Publication Date : 2011
ISBN :9788131732441
Language :English
Rack No. :KOL/80/3/349
Pages :250
Publisher :Pearson Education Limited
Description
DescriptionCommunication is one of the most fundamental elements ofbusiness, and effective communication is essential to the successof both organizations and individuals. This book introduces thestudents to the fundamental principles of business communicationand gives them the opportunity to develop their communicationskills. The book also addresses the new skills that employees areexpected to have in todays challenging business environment.