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Crafting And Executing Strategy 19e

(English,Paperback)
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Book Details
Binding :Paperback
Publication Date : 2014
ISBN :9789339204082
Language :English
Rack No. :KOL/405/4/6
Pages :650
Publisher :Tata McGraw Hill Education Private Limited

Description

About the Book: Crafting and Executing Strategy: The Quest for Competitive Advantage, Concepts and Cases: 19th Edition "Crafting and Executing Strategy" by Thompson et. al remains mainstream and balanced, mirroring both the penetrating insight of academic thought (in the text) and the pragmatism of real-world strategic management (in the cases). Also, the textbook provides a definitive balance between the most popular approaches towards Strategic Management. Needless to add, the cases provoke interesting classroom discussions, deepening students understanding of the material in the process. Salient Features Closer to the real-world as well as the theoretical aspects of the subject Detailed topical coverage of contemporary topics: such as Corporate

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