E Commerce Business Technology Society 2017 13th Edition

b' About the Book: E-Commerce 2017, 13th Edition\n\nFeatures\n\nCurrency: The annual revision cycle ensures up-to-the-minute currency. You will\nnot find a more current book.\n\nReal-World Business Firm Focus and Cases: This book contains hundreds of real\ncompany examples and over 60 more extensive realworld cases. \n\nIn-depth Coverage of Marketing and Advertising: Two chapters on marketing and\nadvertising, both traditional online and social, mobile, and local, are\nincluded. \n\nIn-depth Coverage of B2B E-commerce: An entire chapter is devoted to B2B\ne-commerce. \n\nCurrent and Future Technology Coverage: Both the current Internet environment\nand emerging technologies and applications such as the Internet of Things,\nadvanced network infrastructure, fiber optics, and 4G technologies '