b' The book is aimed at\n\n1. Youth who wish to make banking career with a rewarding stint in rural areas\nas spring board for fast track career.\n\n2. Existing bank staff in their career beginning.\n\n3. Managers at all levels of administration.\n\n4. Students of Business Management\n\n5. Anyone who is interested in the life-altering experience of unleashing the\nfortune at the bottom of the pyramid. '